Our success and company history.

We exist to create the tools that help people unlock their full, incredible potential and put their ideas into action.

About Our Online Store

My fit oasis – Manufacturer and retailer of premium sports clothes.

MY FIT OASIS is a fitness apparel & accessories brand, manufacturer and online retailer based in Denmark, supported by millions of highly engaged social media followers and customers in 131 countries.

Created in 2012 by teenager Henry Francis and a group of his high-school friends. MY FIT OASIS has grown from a screen printing operation in a garage, into one of the fastest growing and most recognisable brands in fitness. This growth comes from a devotion to producing innovative, effective performance wear and an ever-expanding social presence, and above all a commitment to the My fit oasis vision:

Before there is an action, there is an idea.

We exist to create the tools that help people unlock their full, incredible potential and put their ideas into action.

OUR CORE VALUES

Family Our community of athletes, artists and visionaries stretch all the way across the globe. We are a family of like-minded individuals working to bring our respective visions to life.

Progression Our products exist at the intersect of engineering and art. To remain at the forefront of both, we need to be fearlessly progressive and consistently future-conscious. We are not future-proof. We are the future.

Vision In everything we do, be true to our own vision and respectful of others. We are here to bring ideas to life. There is no idea too big, or too small.

Be all that you imagined you could be. Be a visionary.

We exist to create the tools that help people unlock their full, incredible potential and put their ideas into action.